Tool
e-commerce B2B+B2C
Ready for takeoff,
open to development.
Start selling B2B/B2C online in 4 weeks!
Sellina
The most flexible B2B / B2C sales system on the market.
Learn more about Open-SaaS features that will convince you that Sellina is the most flexible e-commerce system on the market.
Sellina
What benefits does Sellina bring to your business?
Sellina is a complete B2B/B2C eCommerce system, allowing unlimited customization to your business, launching in a few weeks and at a lower cost compared to alternative solutions.
Fast store operation and improved UX = more sales
Basing the store's frontend on headless technology means users will experience a very fast store experience. Store migrations we've conducted to this technology have seen a 29% increase in conversion rates.
Freedom to adapt the store to your business model
The store engine's Magento 2 foundation means we can freely and without limitations adapt the store to your needs. This applies particularly to functionalities related to B2B trading, configurator implementations, and dedicated integrations.
Short implementation time (4 weeks)
Implementing a basic store version that allows for sales launches takes four weeks. However, please note that optional integrations (e.g., with an ERP system) or expanding the store with dedicated functionality require estimation.
Freedom of choice of contractor (no Vendor-Lock)
The license agreement we provide allows for unlimited changes to the contractor, and the system documentation we provide and the use of popular technologies (Magento 2 and React) make implementing a new team significantly easier than with competitive solutions.
Implementation costs are over ⅓ lower than those of similar solutions based on Magento 2
For the Magento 2 system, which utilizes headless technology to guarantee comparable performance capabilities, the implementation cost is at least 1/3 lower than comparable solutions on the market. This is due to the fact that we offer the base store as an "out-of-the-box" solution, allowing us to reduce the cost of implementation for a larger customer base.
Extensive store database with warranty
The basic version of Sellina is an extensive e-commerce system . We provide a warranty that you can extend indefinitely.
Have any questions?
Get to know the Open-Saas solution even better!
Experience
Intermediary database
The biggest challenge is connecting the e-commerce platform to the ERP system. Pre-made plugins or API integrations implemented by ERP integrators often lead to delays and data transfer issues.
A way to simplify this process, which generates savings and speeds up the process for the integrator, is to use an intermediary database (a so-called data bus). This is an external database to which we send key data from Sellina. Thanks to its simple structure and good documentation, integration with ERP is much easier and more efficient.
What features of Sellina make it the best B2B/B2C trading system?
The only Open-SaaS on the Polish market. How did we achieve this?
We created a solution that was previously impossible. Combining our experience implementing Magento 2 , developing a headless application, and adopting a liberal licensing policy allowed us to create a product that combines open source and out-of-the-box (SaaS) solutions.
This is how a system was created that combines the benefits of Open Source and SaaS systems.
SaaS features in the Sellina system
• Headless store frontend, written in React – one of the two most popular frontend languages in the world.
• API based on the API Platform framework.
• Default infrastructure configuration.
Benefits of SaaS features:
• the lowest implementation costs in this class of systems e-commerce,
• guarantee,
• short implementation time,
• large base of functionalities to start with.
Open Source Features of the Sellina System
Backend system based on the Magento 2 engine, the most popular system e-commerce Open Source, offering unlimited development possibilities and able to handle high traffic, extensive product catalogs, and advanced functionality expansion.
Benefits of using Open Source:
• independence – no Vendor Lock,
• unlimited possibilities of adaptation and development,
• performing any integrations.
Solution for e-commerce B2B and B2C
A system combining the functionalities of B2B and traditional systems e-commerceB2C 's.
Sellina enables the implementation of any functionality serving B2B and B2C customers, including:
• sales to distributors and business customers,
• dedicated price lists,
• trade credits,
• other dedicated functionalities.
We combine the best technologies
A combination of two leading backend and frontend technologies: Magento + Headless. Sellina combines Magento 2 on the backend and Headless on the frontend. The result? The Sellina system is more efficient, faster, and more secure, and its development is easier than solutions with similar capabilities.
Magento as the backend of the system
Backend system based on the Magento 2 engine, the most efficient and popular Open Source system available on the market.
Benefits of using Magento:
• any extensions and changes tailored to the business,
• performing any integrations,
• an extensive community of programmers and users creating the system, numbering over 300,000 people,
• over 5,660 plugins,
• high store efficiency,
• flexibility in expanding the system as the company's needs grow.
Headless frontend
• Headless store frontend, written in React – one of the two most popular frontend languages in the world.
• API based on the API Platform framework.
• Default infrastructure configuration.
Benefits of Headless solutions:
• Fast and smooth operation of the application,
• High level of data security,
• Popular programming language (easy to introduce new people to development),
• Possibility to create multiple websites on one product database.
integrations
Integration with applications.
We have implemented online stores based on Magento 2 , which we integrated with, among others, Comarch Optima, Comarch XL, SAP, Streamsoft Prestiż, Subiekt GT, Subiekt Nexo, WF–Mag, Symfonia, Akeneo, iMoje, Credit Agricole installments, ING leasing, Klarna, Przelewy24, PayNow, PayPal, Stripe.
Have any questions?
Let's talk about cooperation.
Why Cognize eCommerce B2B agency?
We specialize in digitizing B2B sales for medium-sized and large companies – manufacturers and distributors. Our offering is distinguished by three substantive pillars:
A consultant who cares about the quality of your project
Each project is led by an experienced consultant – a former e-commerce manager from the B2B industry. This ensures that the implementation is led by someone who understands the day-to-day operations, challenges, and needs of your company.
“Flexible Accelerators” that reduce implementation costs and time
When implementing systems, we use ready-made "accelerators." These are systems and modules we've developed ourselves, based on open technologies. They reduce costs and shorten implementation time while remaining fully configurable to your unique needs.
Narrow specialization = we have already completed a project similar to your needs
Over 100 completed projects have allowed us to understand the specifics of companies operating in the B2B (often combined with B2C) sector. As a result, we have reference implementations and customer reviews for 92% of our inquiries.
Inquiries
How does the request for quotation work?
We take responsibility for our clients' businesses.
Our approach and effective actions build partnerships that we mutually appreciate.
01
Contact and talk about the project
Contact us and explain your needs. We'll gather all your requirements and discuss your project together (in person or via video call).
02
Specification and planning
We'll work with you to develop project specifications during a workshop at your company. At the end of the meeting, we'll create documentation, a feature list, and a full project plan.
03
Offer and implementation
We will respond to your specifications and present our offer. We will begin the project with a kick-off meeting, during which we will introduce the experts from our dedicated team and present the work schedule.
Scoping process
and project budget (free of charge)
The result of the recognition process is:
01.
Knowledge of Cognize's experience in similar projects
02.
Knowledge of customer needs
03.
Knowledge of the project implementation process
04.
Preliminary project estimate
Pre-implementation analysis process
(about 4 weeks)
The result of the Pre-Implementation Analysis Process is a planned project – Pre-Implementation Analysis*,
which includes:
01.
Technical Specifications (text document)
02.
List of functionalities
03.
Project budget and schedule
*The prepared Pre-Implementation Analysis is the property of the Client and may be used to perform market research and collect offers.
What else can we do for your company?
Cognize B2B eCommerce Agency - What do we do?
We offer services aimed at increasing revenue, optimizing processes and improving profitability.
Investment
Implementation and maintenance
integrations
Technology
B2B consulting
Not sure what system you need yet?
Before you decide on a specific technology, it's worth exploring which solution truly fits your sales model. Our experienced B2B eCommerce Manager consultants help companies choose the right direction—without predetermined answers. If you feel it's a good time for a consultation, learn what such a collaboration looks like.
Experience
Experience in your industry
The electrical, heating, lighting, cosmetics, medical, motorcycle, automotive, FMCG, clothing, and sports industries are just some of the industries we have implemented. Ask about our experience in your industry.
What do our clients say about us?
Punctuality, flexibility, availability, professionalism (...)
In 2017, we began working with Cognize (KMK Group) on the BAST system. Since then, the project has been developed and managed with exemplary skill. Cognize's (KMK Group) work is characterized by timeliness, flexibility, availability, professionalism, and, most importantly, the ability to present complex programming solutions in an accessible format.
This cooperation has resulted in our development and stability.
This cooperation has resulted in our development and stability, and the form of business contacts based on mutual trust is increasingly rare today, yet extremely effective.
(…) we can now easily and effectively manage our product catalog (…)
Cognize provided us with two services: Digital Sales Transformation Consulting and PIM Implementation. They provided the necessary know-how and demonstrated methods for various business process integrations with PIM systems. Thanks to their expertise, we can now easily and effectively manage our product catalog while minimizing implementation costs.
They helped us understand our needs and proposed the best solution based on the analysis results.
Our collaboration with Cognize began with a consultation. At this stage, they helped us understand our needs and proposed the best solution based on the analysis results. Cognize then began implementing the final system. The project was conducted with a high level of communication, on time, and, most importantly, with the Cognize team's ongoing initiative.
Immediately after opening the new store, we saw an immediate increase in sales.
After launching the new online store, sales immediately increased. The Cognize team (formerly KMK Group) was able to manage the project independently, working with minimal involvement from the snowboard brand. Their independence and communication skills were also impressive.
(...) we recorded a dynamic increase in our company's turnover
(...) The e-commerce platform they created not only meets all our expectations but also provides enormous opportunities for future technological development. Thanks to the solid technical architecture and innovative features, we have seen dynamic growth in our company's turnover, which we attribute directly to the functionality of the new website. Excellent communication and high availability of the team ensured we could count on support at every stage of the project. (...)
FAQ
Frequently asked questions about Sellina
When will I receive my offer?
You can receive a preliminary offer from us right away - just contact us by email or phone. It includes the basic functionalities of the system and the Sellina launch service. However, if you want to know the detailed offer tailored to your business, a pre-implementation analysis is usually needed. The time of its completion is from 2-6 weeks.
What does he get to start with?
To get you started, you'll receive a B2B/B2C e-commerce system , which you can schedule a demo of by clicking here. As part of the implementation, we'll help you adapt your existing systems and the connections between them (e.g., ERP, marketing automation, PIM, etc.) to the new system.
How long does it take to implement?
A basic version can be created in as little as four weeks. If the project has complex requirements, it may require workshops with the client or a detailed pre-implementation analysis (2-6 weeks). In such cases, the implementation process can be significantly longer.
What is the warranty like?
The warranty is optional, billed on a subscription basis and covers all system components that have not been modified to suit your individual needs.
What if we want to change the contractor?
There are no restrictions related to the choice of contractor - the license paid by the Client allows for this. In addition, our system has appropriate documentation and is created using popular technologies, so there is no risk of the so-called "Vendor Lock".
If you decide to use Sellina Light – the license does not allow you to change the contractor, you must upgrade to the full Sellina license (pay the difference in the start-up cost between Sellina Light and Sellina).
What about transferring copyright to the system?
We only transfer copyrights in the case of dedicated functionalities. In any other case, the transfer of rights does not apply, but the license authorizes you, among other things, to develop the system independently.
What about transferring copyrights to functionalities created for me?
We transfer copyrights to your company when creating dedicated solutions.
What is the difference between fixed price and time&material billing?
Fixed Price Settlement is a settlement in a specified amount, scope and time. These are tasks that are additionally covered by a guarantee. Due to the fact that we define their price rigidly - we must also define their scope rigidly. This gives rise to two consequences.
Firstly – any changes in scope mean a re-estimation and change in the settlement amount or the need to incur additional costs of such changes.
Secondly, when offering such a task, we need to know its scope precisely, and this is impossible for many tasks. An example of the lack of answers to all questions regarding the course of the task is the implementation of functionalities related to integration with external systems, using external modules, in which we do not know what surprises we will encounter. One of the solutions we use in such cases is the implementation of a larger or smaller analysis preceding the implementation of the task, which helps to answer possible questions and thus allows us to offer the task in the Fixed Price model.
Time and Material billings are tasks in which we bill for the time worked. Of course, we use an estimate preceding the execution of such a task. However, in such cases we do not know the exact scope of the task. This results from objective, external factors such as the need for integration with external systems, using external modules in which we do not know what surprises we will encounter, or regarding functionalities, the logic of which we must work out with the client.
What else can you help with and what can't you help with in the area? e-commerce?
Our additional services include support in strategy development, branding, process optimization, system architecture optimization, infrastructure maintenance, UX and interface design, creating competency matrices for e-commerce and e-commerce-related teams, and audits. We do not provide SEO or operational marketing activities. However, if necessary, we provide support in evaluating the agency responsible for these areas.
How are errors in the system resolved?
The details of error removal are regulated by the agreement. In simple terms, we can say that error reports are divided into two groups:
The first one – under warranty. These tasks are performed free of charge.
The second one is not covered by the warranty. The source of these tasks are Time and Material type tasks or Fixed Price tasks, in which the warranty has expired. We emphasize, however, that each of our customers can extend the warranty for the system without time limits for a fee indicated in the Agreement.
Why is the license granted for 20 years?
The intention is to provide our customers with a license for independent system development that is unlimited in time and scope. However, for legal reasons (we recommend consulting lawyers on this matter) we cannot define the license in the Agreement as "unlimited", so we have used a distant term of 20 years.
Where will the system be hosted?
We typically host the system on our (or the client's) servers at OVH. If you have your own machines with comparable technological parameters, we can also host the system on your servers.
How are backups created and stored?
We create local database copies twice daily and perform a full system backup once daily. Backups are encrypted and stored on Dropbox, where they are available for at least a year.
Can I get a link to all the case studies and discuss them together?
Absolutely! You can find links to our case studies on the Case Studies page. If you'd like to discuss them further, please contact us.
Do you have an idea, a ready specification or a business need?
Write to us. We will contact you within 24 hours.